The Three "Ds" of Customer Experience
I just found the above titled article which I found pretty interesting. Even though the article is dated 7 November 2005, it is still very much up-to-date with today's customer relations strategy.
The article stated that according to a Bain & Company survey, "Eighty percent of companies believe they deliver a superior customer experience, but only 8% of their customers agree"
The elite 8% pursue three imperatives simultaneously:
1. They design the right offers and experiences for the right customers.
2. They deliver these propositions by focusing the entire company on them with an emphasis on cross-functional collaboration.
3. They
develop their capabilities to please customers again and again—by such means as revamping the planning process, training people in how to create new customer propositions, and establishing direct accountability for the customer experience.
Now take a look at your website. Does it deliver a powerful customer experience?
Read more on
The Three "Ds" of Customer Experience Labels: Customer Relation
Video introducing SBI!
The above video is an introduction to
Site Build It! by Ken Evoy, President of SiteSell.com, who explains the power and impact of SBI!.
Enjoy!
Labels: SBI Videos, Site Build It
Something for the DIFM (Do-It-For-Me) small business owners
Up until now,
SBI! has helped tens of thousands of small business people achieve online success.
Most of them are folks who do it themselves, and they do it way, way better than the typical non-SBI! Webmasters who build sites for local businesses for a living.
Yes, some SBIers are dentists, real estate agents, or other offline small business people who have the time and inclination to look after their sites by themselves.
Many folks, however, have neither the time nor interest to build their own sites, even though they know they should.
They either have a non-performing site that is as active as a dead fish, developed by a Webmaster who knows little about how to build a truly powerful, traffic-building Web site. Or they have yet to build a site at all -- over 50% of offline small businesses are in that category!
This is going to change.
Enter
SiteSell Services!
This new division of SiteSell will respond to the needs of "
DIFM" (
Do-It-For-Me) small business owners.
Click Here for more info Labels: SiteSell Services
