Wednesday, January 14, 2009

The Benefits of Affiliate Marketing

Producing your own product and selling them to clients is definitely one way to approach the marketing business. However, this does require a lot of investment, not only in terms of money, but also your time and effort. If you want to earn money without the normal business procedures then perhaps the choice of affiliate marketing is for you.

Affiliate marketing is a joint venture between a product or service merchant and a salesman or marketer. The merchant does all the work and the marketer takes charge of marketing and promotion. Both parties earn with each sale or referral made.

This system is beneficial to the merchant as they do not need to spend as much time on marketing or promoting their product as they can leave that side of their business to their army of affiliates. The marketers have an unlimited earning potential, depending how well they market and promote a product.

Earning an Income From Affiliate Sales

An affiliate marketer will be paid a percentage of every sale or referral from their site. When an affiliate registers with a program, they are usually assigned a unique link that allows the merchant to track where the sales are coming from. The sales commissions are then computed periodically and sent to the marketer via a predetermined mode of payment.

Choosing the Affiliate Product

There are unlimited amounts of products and services to market, and your choice will play a large part in determining your earning potential. It is advisable to select a product or service that you yourself are interested in and that gives you a reasonable percentage in terms of sales commission.

Knowing about your product makes it easier to answer any questions your customers may have. A marketer that is authoritative and well-informed will be able to attract more clients and customers. Also, considerable knowledge about the products will enable you to create more credible ads and your product reviews.

Most merchants will actually give you a bunch of marketing literature that you can use, and it would be to your advantage if you really go through these materials before even starting to promote the products. A manufacturer's inability or refusal to do this gives them a poor service image for their company and it may be wise to choose another merchant to promote.

Many companies offer 50% or more on their sales commissions. Companies that offer multi-level affiliate programs are extremely popular and usually very successful. Many companies do not have personal requirements for their marketers, therfore there is no need for them to select affiliates.

2 Comments:

At 8:25 pm, January 14, 2009, Anonymous Anonymous said...

With affiliate marketing, your business works every single second of the day while targeting a worldwide market! What could be better than that?

But all of these will be put to waste if you don't have the right niche product and all the other important tools to make it big in affiliate marketing, i.e., well-SEO-ed website. So better work on this first before ever considering those benefits.

 
At 6:59 pm, March 03, 2009, Anonymous Anonymous said...

Excellent article explaining the benefits of affiliate marketing.

One factor I have found most helpful in making more sales, is as you have said, providing a product review.

 

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