Tuesday, November 11, 2008

The Low Hanging Fruit of SEO That Most Expert Ignored!

If your website rely heavily on Search Engine Optimization (SEO) to delivery traffic and sales, you must read this article. SEO is a long term strategy, and it takes time to build up your traffic... However, there are something everybody missing, which will deliver massive result in the shortest time!

We call it the low hanging fruit SEO - long tail keyword strategy.

When you do keyword research, you will identify the major keywords in your market, but normally these keywords are highly competitive, and many SEO expert will start to optimize your whole site for the main keywords, hoping to get massive search engine traffic and always failed to do so, which is a stupid strategy!

What you should be doing is try to outline and find the long tail keywords for your website, you can easily tap into the long tail keywords for less competition and better converting your visitors to customers. Here is the reasons:

Reason #1 - Search engine will show the long tail keyword search with the general (major keywords) result if the Search Engine failed to find the web page that optimized for the long tail keyword result, however, if your web page optimize for those long tail keywords, search engine will prefer them as they are more targeted for the searchers!

Reason #2 - Long tail keyword is easier to rank because less competition. You can easily use web 2.0 ranking power to easily rank on page #1 for any long tail keywords, and with minimum back links effort, you can out rank any competitors easily!

Reason #3 - You can see result faster! If you targeted the correct sets of long tail keywords, you can easily tap into the search engine traffic within the least time.

Forum and community websites are the best research tools for long tail keywords, you can find many related long tail keywords from Yahoo Answer and forums, and the searchers are actually using Google to find their answer with those keywords, many SEO experts ignored them!

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