Saturday, September 13, 2008

Bum Marketing In A Nutshell

Numerous internet entrepreneurs and enterprising webmasters know the value of article marketing.

Imagine this: once an article is submitted to an article listing, it can lifted up by a lot of online and offline publications. And because such an article cannot be re-distribute without incorporating the associated resource box, you'd be able to reveal your URL to a lot of individuals.

But here's the issue: article marketing is an obligation. You will have to create and tender no less than 4 pieces of writing per week just to be competitive.

But what if you don't have the time to write and present articles that frequently?

Is there an easier technique to do things?

You're in luck! There is actually a fairly novel means that guarantees to put your site in the front page of SERPs just by giving one piece of writing - correct, only ONE article - to one, two or three article listings.

This technique is called Bum Marketing, and it was conceptualized by a pioneering online marketer named Travis Sago. When it was first published by the end of 2006, it made quite an impression in the arena of eCommerce, and for good reasons at that.

So what is Bum Marketing and how, exactly, does it operate?

Bum Marketing initializes with the assortment of the correct keywords. Nothing shocking you might say? Think again. We're not just hunting for any keywords. We're hunting for a saying that people actually use to hunt for facts online, where such slogan dominates a lot of explorations but is offered by only a few channels.

For instance, you have picked the issue "dog training." The subject commands thousands upon thousands of searches everyday. On the other hand, the precise keywords of "dog training" fetches millions o web pages in the search engines.

The topic is too general. If you use the keywords as they are, you won't be able to attract many guests for your site.

The answer? You have to reduce it.

"How to guide your dog to fetch the tabloid," the accurate key phrase, fetches a mere 300,000 web sites. This fact is simple to dominate!

The next thing you have to do is to compose a composition that will include the key line above. The main phrase should come up at least 3 times for every 100 words of text. A 250 to 1,000 word composition will be enough.

Labels:

0 Comments:

Post a Comment

<< Home